Media Power launches a micro series of Vertical Videos on Arkki Evo

Taking strategies related to digital content and archive management to the next level.

With solid roots planted in traditional broadcasting for over thirty years and business branches that focus on the most innovative areas in the distribution of current and future digital contents, MediaPower today tends towards vertical lines of evolution in various markets.

A deep expertise as super specialists in innovative platforms for integration, optimization, process management in digital transformation, has allowed the identification of verticalization in non-television sectors.

These are areas that over time have assumed strategic importance precisely because they need this type of technology, given the enormous amount of assets to be managed and the huge competition that these very large markets have to face.

MediaPower, with an extensive group of international technological partners and complete proprietary solutions such as Arkki EVO, has always been able to act as a “pre sales advisor” and “general contractor” for anyone who needs to acquire, record, archive, analyze and then distribute in a centralized way and on different digital content channels.

This allows contents to be transformed into assets, simplifying their entire treatment and extending their useful life cycle, potentially creating economic returns.

Often these are environments ranging from “mission critical” media and entertainment at the highest levels, but more and more interest is concentrated on vertical markets: from corporate, to events, genomics, research sites, events, training, educational, culture, and the museum.

These are still little explored territories to date but with great possibilities that could be grouped into three macro categories such as “Services”, “Culture” and “Medical”.

Precisely for these areas MediaPower proposes Arki EVO as a centralized solution for DAM / MAM management, Digital Asset Management and Media Asset Management.

Arkki EVO becomes for these markets the real turning point in the organization of digital contents and their archiving which is finally useful and no longer just a cost because it is systematic and simplified.

More generally, Arkki EVO is the global platform that aims to facilitate a better connection between users and contents, regardless of where they are, so as to facilitate the secure storage of resources and reuse for monetization.

Each proposed system allows the customer to emphasize and render even more unique those personal traits that give “character” to the services offered.

This allows any client to take their content-related strategies to the next level.

To underline these ideas, MediaPower is creating a small series of “Vertical Videos”: the first two are respectively dedicated to the “Culture” and “Medical” markets.

In a few minutes one explains how it is possible today – thanks to Arkki EVO – to propose an alternative use to the physical one and to protect, preserve and share historical and cultural heritage such as museums, cathedrals, exhibitions, art collections, art galleries, historical archives and sites Archaeological.

A second video is dedicated to medical and scientific research and generally concerns Clinical and Hospital Institutes, Pharmaceutical Companies, Manufacturers of Medical Scientific Equipment, Universities, Scientific Research and in particular the Ophthalmic, Surgical, Orthopedic areas and Poly-diagnostic Institutes.

Arkki EVO promises to easily create a powerful future-proof scientific archive, very useful in research, consultation and preparation of educational training and medical-scientific seminars.

These videos are currently available in Italian and will soon be joined by versions with audio commentary in English and French.

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